Commercial Content Policy
Commercial participation is labelled clearly and does not buy influence over independent editorial decisions.
Content labels
- Editorial — independently commissioned and produced
- Sponsored — paid for by a commercial partner
- Partner Content — produced with a named partner
- Press Release — supplied by an external organisation and identified as such
Disclosure
Commercial content carries a visible label and an appropriate disclosure. Paid outbound links use rel="sponsored". Sponsorship of a report, newsletter or dataset is identified at the product level.
Editorial control
Sponsors cannot approve unrelated editorial coverage, require favourable conclusions or prevent legitimate reporting. Commercial teams must not present paid placement as independent newsroom judgment.
No link-selling model
BETTIMES is not architected around the sale of undisclosed SEO links. Any commercial link must be relevant to the labelled product and follow search-engine disclosure requirements.